2 The History Link Creative Strategies and Services for Special Celebrations

The History Link

ROI Is Essential

The History Link repeatedly has proven our dedication to ensuring the most extensive ROI is achieved. We have complete respect for our clients’ budgets and strive to achieve the most effect for resources invested.

We are ever mindful of opportunities to reuse information, materials, graphics, and research to extend the ROI of the services rendered. Some examples are included on the CLIENTS pages.

Hilliard Lyons letter
AAF International letter

Click on the images to read a few letters of recommendation.

applying makeup

Get ready for your TV appearance!

About us image
EXCELLENCE in Client Commitment,
Strategic Concepts and Creative Services!

The History Link specializes in corporate and organizations’ anniversary commemorations. We understand that first impressions are lasting, and it is imperative to utilize the experience of a professional service firm, when publicly exposing the image of a business or organization. This is especially true with corporate anniversary commemorations, as they are so multi-faceted.

We offer our expertise in the following projects for your anniversary:

  • Collecting and archiving your company’s history elements
  • Branding, or creating the message and visual aspects of your campaign
  • Designing and producing collateral materials such as history books, documentary videos, timelines, and historical exhibits
  • Planning and producing galas that involve important audiences
  • Staging ceremonies to honor your founding fathers and all who have influenced your corporation’s growth
  • Media and dignitary communications
  • Community awareness projects, including sponsorships
  • Meetings and forums of current and future associates and business partners
  • Website integration

Our talented team recognizes that this list of "things to do" can be an overwhelming challenge, in light of day-to-day responsibilities. Clients appreciate our dedication to their anniversary. They know their special project is in capable hands guided by determined minds. We are focused on making your events and materials excellent.



"Full service" means having a broad scope of talent and experience to support our deserving clients. This includes writing and sending press releases, talking with appropriate reporters of the most impacting media, and encouraging their attendance at events or a staged press conference.

The History Link pros also follow up with requested facts sheets, interesting corporate stories and applicable photos of the event, in an effort to garner media coverage.

Inviting dignitaries to attend and participate in an event can be time consuming, plus, our team has extensive experience in the proper protocol required to most likely ensure their presence, if they are available. They will also stay in contact, managing all the necessary arrangements for the safety and security of VIP attendees.

At the event, the team will await and recognize the dignitaries, welcome and escort them to the company host.


The culture of our corporation and the professionals of The History Link embrace an understanding and dedication to the confidential nature of your information. We respect our clients’ confidentiality in any and all circumstances.


It’s all about the professionalism, drive, tenacity, passion, enthusiasm, thoroughness, insightfulness, team spirit, innovation, client service and satisfaction, and overall great attitudes of the professional teams working diligently on your project!

Those attributes ultimately have led to the many awards we have earned for creativity, outstanding events, logistics, print collateral, branding, best anniversary celebrations, concept designs, and more.

Creating Special Events

Our CEO authored one of the first books on special events which is used internationally to teach special events in colleges and on the job. Creating Special Events – The Ultimate Guide to Producing Successful Events received the “Best Business Book of the Year” award by the North American Book Dealers’ Exchange in 1992.

In addition, we have multiple Certified Special Event Professionals (CSEPs) among our staff, demonstrating our substantial expertise.

The History Link is a division of Master of Ceremonies, an award-winning, corporate event-marketing firm founded in 1982. The company’s impressive client list includes MasterCard International, Ford Motor Company, General Electric, Humana, American Business Journals, Nations Bank, Hill’s Pet Nutrition and UPS.


Linda Surbeck CEO

Linda Surbeck, Founder & CEO, The History Link

graphic designer

Your graphic design:
Celebrating your anniversary!